Engagement Sets

Ten Tips For Buying An Engagement Ring Online

When shopping for engagement rings online, it is just as important to find the right website as it is to determine your quality desires or your budget. If you are a savvy shopper, there is no reason why you should be hesitant to shop online. Here are ten tips every online engagement ring shopper should know.

1. Find a website that features ten or more designers: A website with an impressive bevy of designer merchandise will give you the opportunity to view dozens of engagement ring styles without ever having to set foot in a jewelry store.

2. Find a website connected to a bricks and mortar store: If your engagement ring is in need of sizing, cleaning, or any other maintenance, you will find most jewelers are happy to provide service – if they sold you the ring.

3. Find a website with a personal diamond shopper: If you haven’t had the time to do all the diamond research you need in order to shop confidently, having an actual live personal shopper can take a lot of the guesswork (and anxiety) away.

4. Find a website that offers a 30 day return policy: What if the ring doesn’t fit? What if she wants a different style? What if her best friend got the same ring? These are but a few reasons to make sure your chosen website offers a wide window on returns.

5. Choose a website that offers alternative views of the ring: Knowing what the ring will look like from the side eliminates unexpected details. Seeing alternate views such as top, side, or profile gives you a much clearer idea of what your engagement ring will look like.

6. Find a website with a “design your own ring” feature: Educational and fun, this type of design-it-yourself element gives you an option to truly discover your own taste and style.

7. Consider buying a “placeholder” ring: Not sure which engagement setting is right for you? Choose a simple thin band with a six prong setting. Nothing fancy or too expensive; just a knockout diamond in a simple setting that you can trade up later.

8. Choose a website that offers interest free financing: Why rack up interest charges on your credit card when you can get as much as up to 12 months interest free? Just make sure that your purchasing budget is well within your means and you could save a bundle.

9. Make sure you are purchasing from an accredited business: An easy search of the Better Business Bureau will tell you if you are dealing with an established company with a positive track record.

10. Choose an online store that is a member of one or more of the following professional organizations; American Gem Society requires member stores to be in operations for two years or more; Jeweler’s Vigilance Committee upholds integrity and ethical business practices; Jewelers of America advocates professional, ethical and environmental practices.  These three important trande groups all point the way to a safe place to buy an engagement ring online

About the Author

Judy Ann Olsen is a freelance jewelry writer, specializing in engagement rings, wedding rings, and eternity rings

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